Jaipur Based Designer’s Collection ‘Phulkari’ Showcased At Lakmé Fashion Week

“Style is a way to say who you are without having to speak.”

Soul Roots by Sonal Chitranshi is a label that creates excellence in the form of handcrafted apparels and fabrics. It aims to untangle the authentic Indian heritage and believes in the grandeur of handcrafted apparels. All her designs are handcrafted by highly skilled & dedicated artisans.

The idea of Soul Roots is deeply associated with modern Indian Women. In a world where the image of fashion is incessantly changing, Soul Roots believes in being rooted to the culture and making the best out of it. The fabrics and handmade apparels of the collection are contemporary and focus on high quality and endurance rather settling with fashion as a theme.

‘Phulkari’ – an age old darn stitch embroidery practised in Punjab was recreated by Sonal Chitranshi with the women who practised original Phulkari to create unique apparels. On Sustainable Fashion Day, her collection of ‘Phulkari’ was showcased at the Lakmé Fashion Week held in Mumbai. Her collection was an honest attempt to retain the original motif  by blending it with her contemporary touch. Chitranshi’s amalgamation of modernity and conventions of embroidery gained high recognition at the LFW.

 

We fell for her collection of Hand Woven Ikkat and Block Print. One simply cannot resist the authenticity of the apparels. For everyone who is head over heels for kurtas, tunics, scarves and many more of it, a good news knocks your door. #TheMonsoonEdit sale is now here at her website, it’s time to shop for the best quality clothes for the wardrobe fix.

To shop her collection, visit www.soulroots.in

Contact : 099281 33919

 

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